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Allegory Early History Tobacco Introduction Year France ----- 1556 Portugal ----1558 Spain ------- 1559 England ----- 1565 The first crop of tobacco was cultivated by an Englishman named John Rolfe in the year 1612 in Virginia for first commercial purposes and within seven years it turned out to be the largest export for the colony. It was one of the important reasons behind the increased demand of slave labors. Styles of Tobacco Use Initially, tobacco was used mainly for chewing, pipe smoking and sniffing. The cigarette was found in its unsophisticated form in early 1600s. Cigarette became popular in the United States with the introduction of bright tobacco during Civil War, a unique type of tobacco leaf which was yellow and was grown in Virginia and North Carolina . Cigars became popular during 1800s. In the late 1880s cigarette sales rushed forward again with the introduction of the white burley tobacco leaf and the invention of the primary cigarette manufacturing machine which was sponsored by tobacco baron James Buchanan "Buck" Duke. Reader's Digest's Warning The adverse health effects of tobacco were not known during the former years of its use. In fact, the European doctors believed like the North American natives that it has medicinal effects. With the increased use of tobacco in the society by the early 20 th century, the medical world started to take the issue seriously and investigated into the effects of cigarette smoking. Slowly, the medical and scientific journals started to address the health concerns due to cigarette smoking. >> The researchers in Cologne , German published a statistical correlation between cigarette smoking and cancer in the year 1930. >> Dr Raymond Pearl from Johns Hopkins University stated in the year 1938 that cigarette smokers do not live long as compared to the non-smokers. >> The American Cancer Society started warning about the health effects of tobacco use by 1944, but at the same time it had to admit the non-existence of evidence to prove the link between smoking and lung cancer. >> In 1952, Reader's Digest published an article titled: “ Cancer by the Carton ” giving the details of dangers of smoking which had enormous effect on the public and similar reports started to publish in other periodicals. Next year, cigarette sales declined for the first time after its two decades of introduction. Healthier Smoke In the year 1954, the main US tobacco producers formed Tobacco Industry Research Council to counteract the rising alarm of tobacco use. The new mass marketing by the council of TIRC presented filtered cigarettes with low-tar formulation with a promise of ‘healthier smoke'. The smoking people responded positively and soon the tobacco sales boomed again. Surgeon General's Warning Surgeon general's Advisory Committee on Smoking and Health came as a big-blow on the nose of the tobacco industry in the year 1960. The committee released a 386-page report on smoking and health in the year 1964 casually relating smoking to lung cancer. It reported that smoking population is ten times more likely to have lung cancer compared to non-smokers and also mentioned about the chemicals in tobacco, specifically carcinogens in cigarette smoke, including cadmium, DDT, and arsenic. Present Tobacco Scenario The tobacco industry is running more or less profitably since the Surgeon General's report was published. However, the government has taken a few steps forward to control the growing market of tobacco; 1965: Congress passed the Federal Cigarette Labeling and Advertising Act requiring the surgeon general's warnings on all cigarette packages. 1971: All broadcast advertising for tobacco was banned. 1990: Cigarette smoking was banned on all interstate buses and domestic airline flights lasting up to six hours. 1994: The first of 22 state lawsuits were filed by Mississippi seeking to recover millions of dollars from tobacco companies for smokers' Medicaid bills. 1995: President Clinton declared FDA plans to control tobacco, chiefly sales and advertising targeting minors. Tobacco Fact Sheet
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